I do a complete "hand massage" once a week before I wash. I use neem oil to rub into scalp before I apply my henna. I don't do daily massage becasue i try to keep manipulation at a minimum, especially if I'm more than 8 weeks post relaxer - massaging daily would be counter-productive for my 4b hair because too much "handling" and tangles to work with. So once a week when I'm sure I'll be washing and dangling, I do the full scalp massage . . .